Boutique Social Media
Management

Rising Star Performing Arts has been bringing the joy of dance and performance to Waterdown and Flamborough for more than 30 years. Established in 1987, Rising Star has built a solid reputation for quality instruction in the Waterdown area, yet were looking for some guidance to help them streamline their social content. The team at Rising Star approached The Social Gourmet specifically, as they knew we were in a unique position to assist them with their social media, having seen the work done by Peggy Harnock in marketing her own studio successfully on social media. Our Plan Development service for Rising Star will include organizational tools, such as content calendars and research databases, as well as on-site training to help them utilize their in-house photography for extended reach and engagement on their social networks.

Tammy came to us in search of some tips, tricks, and graphic design ideas that would set her apart on social media, in the competitive world of fitness and personal training. Tammy’s unique business model includes a wide range of services, including in-home personal training, as well as group fitness programs such as Barre Fitness and Yoga. Our work with Tammy allows her to focus on her clients and her business, while having custom-designed social media graphics delivered to her inbox each week, for her to post when her social feeds need that extra boost.

J.A. Turner Associates is a Canadian-based, full service immigration organization, headquartered in the Niagara region. We have recently been invited to work alongside Jennifer Turner and her team to research and develop an efficient and effective social media marketing plan for this unique business. Our Plan Development service will include posting schedules, content calendars and source content research, the development of a content database, as well as a one-on-one tutorial session to ensure this team is well-equipped to carry out their plan, and build their social media community.

Sometimes you just need a boost, and that’s exactly why Compassionate Body Pilates came to us. This well-established Pilates studio was undergoing a geographic transformation, and we were brought on board for a short-term contract to help increase their exposure in the Niagara Region when the business was relocated from Markham to St. Catharines.

Community Living – Grimsby, Lincoln and West Lincoln provides person-centred services that support people living with intellectual disabilities. Their vision – “Celebrating individuality through boundless opportunities.” Community Living – Grimsby, Lincoln and West Lincoln approached us for a customized social media marketing plan. After several on-site meetings, we determined that this organization has a very capable in-house Admin team, with excellent social media skills. What they needed was an organized, targeted, streamlined plan, that would help them reach not only their wider community, but potential volunteers, employees, and donors. Our Plan Development for Community Living will provide this team with the organizational tools they require to take their social media community to the next level.

Bill Culp Productions is Canada’s premium producer of musical tribute shows, with theatrical performances across Canada, the USA, Europe and Australia. Company founder Bill Culp has enjoyed a very successful, international career in show business that has spanned more than 30 years.

Our work for BCP includes the ongoing, daily management of their Facebook page, as well as dozens of targeted ad campaigns each month, for tribute shows in a variety of geographic locations. With such exciting shows to promote, BCP’s engagement rates continue to grow, and our team is regularly responding to close to 3000 questions, comments, and messages each month. This is an exciting account to manage and we are thrilled that Bill has chosen The Social Gourmet to help him build and expand BCP’s online musical community.

Arnott-Wood Wealth Advisory Group is a Burlington-based wealth advisory firm that specializes in responsible investments. Their belief is that “responsible investing is a proxy for building better quality – in your portfolio and in the world.”

Industry-related regulations and compliance are a key factor in the marketing of a wealth advisory firm, and this daunting task is why many wealth advisors steer clear of social media. We were confident that our team could effectively navigate these unique challenges, and are very proud that Arnott-Wood Wealth Advisory Group has entrusted us with the ongoing management of their social media presence.

Our work with the DCCA in the summer of 2017 coincided with celebrations for Canada’s 150th! This small, community organization, in partnership with Woodbine Entertainment, was chosen as hosts for the 2017 RCMP Musical Ride Cross Canada Tour. The Social Gourmet was brought on board to design, implement, and manage the Facebook ad campaign for this exciting 2-day event. We were able to optimize their modest advertising budget to ensure this patriotic event was a sell-out!

With goals of building and maintaining a social media presence, Creative Campbellville came to us in May of 2017 and we built an instant connection! With shared goals of helping small businesses grow, we knew instinctively what Creative Campbellville needed. With creative writing, marketing content strategy, and research-based copy being their specialties, we utilize these elements, along with their strong community involvement and passion for cross-promoting their clients, to build their online community on a daily basis.

The Grimsby Chamber came to us with one goal in mind – GROWTH! This small but well-established Chamber needed to build their member base and attract a younger demographic of business professionals. They approached The Social Gourmet to help them reach that demographic via social media. The Social Gourmet took over full management of the Grimsby Chamber’s Facebook page in February of 2017, and continued in that role until April of 2018. A social media plan was developed, and an ongoing content calendar was built. Daily content included the promotion of Chamber events, community involvement, and the cross-promotion of member businesses. This small, community Chamber has embraced the addition of social media, and has far exceeded their initial growth expectations. During our management period, the Grimsby Chamber’s Facebook page was consistently reaching close to 5000 people each month.

Include Me is a unique business that requires a unique social media plan. With services that include personalized planning and support for individuals with developmental disabilities, mental illness, or dual diagnosis, Include Me needed a specialized plan to share their goals and accomplishments with their online community. The Social Gourmet worked alongside Include Me to develop a social media marketing plan and posting schedule that allowed them to increase their exposure in the community, and boost engagement with their existing followers. We are thrilled that the team from Include Me has approached us again, as their business goals have changed and their social strategy is in need of a refresh.

Beyond Montessori is an urban-based, eco-award winning school in St. Catharines, whose goal was to increase their connection with parents and the wider community through social media. We spent several hours on-site with teachers and school administrators to better understand their environment and their philosophies, before moving ahead with building the social media plan for this unique client. A full tutorial session was provided upon completion of the plan, to ensure they were well-equipped to move forward with it and achieve their desired results. A newer (larger!) school building is now required to house this growing Montessori community.

A client of The Social Gourmet since our inception, we have been managing Jerome’s professional Facebook and LinkedIn presence on an ongoing basis since March of 2016. With a busy schedule and mortgage clients in the Hamilton, Burlington, and Waterdown areas, Jerome needs to ensure that his social media platforms maintain a consistent, personalized presence. We work closely with Jerome to ensure that his daily content reflects both his business goals, his personality, and his strong ties to his community.

Since 1987, Dr. Douglas Fernick and his associates have been serving clients throughout Stoney Creek and East Hamilton. Their experience and exceptional patient care has earned them a reputation as one of the area’s top optometry offices. In early 2018, Stoney Creek Optometry decided a social media presence was their next step, and they approached The Social Gourmet team to make this happen. Through a series of meetings and behind-the-scenes research, we built and populated an appropriately-targeted Facebook business page for this client. Confident we had provided them with a solid foundation, the Stoney Creek Optometry team can now leverage social media on a daily basis through in-house posting, to connect with clients and potential clients.

In business for close to 20 years, Retail Design Group has only recently added social media to their marketing strategy. This family-run business, specializing in retail and pharmacy design and construction, has been working with The Social Gourmet since September of 2016. Our goals for Retail Design Group are to provide their social media community with updates and information about current and past projects, as well as to share family-friendly events in their local area. With a strong personal connection to the autism community, awareness, education, and support for autism-related causes also play a large part in their online content.

Kim Robinson and Brenda MacGregor bring 40 years of experience to the real estate industry, and together they lead the Robinson MacGregor Group at RE/MAX Escarpment Realty in Burlington.

The Social Gourmet was recently part of a team of marketing professionals who helped Kim & Brenda through a massive re-branding process, and we’re thrilled to be able to continue to manage their social media presence on an ongoing basis.

A staple in downtown Grimsby since 1977, Village Studio is an established business with a loyal social media following. We worked closely with Village Studio during the Christmas 2016 season to help expand their reach surrounding the many local, community events they were involved in during the busy holiday season.

The Lincoln Chamber of Commerce, in Beamsville, Ontario, came to us in the Spring of 2018 with a unique challenge. While their Office Manager was quite tech-savvy and willing to manage their social accounts, they understood that time was a valuable asset. Determining that effective management of their social accounts would take 5-10 hours each week, their Board of Directors decided that outsourcing their social media management was the most effective use of time and assets. This small, community Chamber, in the heart of beautiful Niagara wine country, is now seeing consistent week over week growth in their Reach and Engagement numbers, and their Facebook page has become yet another way for them to connect their members with their wider community.